 Kraves PR provides
its clients with unsurpassed value for their public relations dollars. Our boutique size and lower overhead enables us to provide
our clients with results that are second-to-none on aggressively managed budgets. In addition, the size of our agency supports
effective decision-making, saving our clients' valuable time.
The agency's senior staff is better able to provide strategic counsel due to their day-to-day experience working with journalists
in clients' key industries. Unlike management at other agencies who do not pitch the media on a daily basis, Kraves PR staff have
their fingers on the pulse of the press. We know exactly what it takes to nail a story. We pass this value on to our customers with
an hourly rate that is much lower than mid-to-large sized agencies.
We are results-oriented and bottom-line focused emphasizing PR basics to accomplish our clients' goals. (As in football, fancy moves
and stunts may make it into the highlight reel, but the team that focuses on the basics always wins.) Expensive stunts/gimmicks often
lack results and are looked down upon by the media and investors who see them as wasteful.
Kraves PR practices creativity on a budget. Because of our knowledge and experience with the press, we develop creative and fun
campaigns that capture media attention and garner outstanding coverage -- and isn't positive coverage what it's all about?
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